Aaron’s AI Academy

Intermediate course · 7 live online sessions · Taught in English · Session 1 free

Practical AI Workflows: an intermediate AI course, taught live online

For people who already use AI and want to go much further: prompt engineering, custom assistants, AI agents such as OpenClaw and Grok Bot, many models through OpenRouter, and automation.

All lessons are taught live, in English.

Before you book: we highly recommend doing the Beginner course first, as there are lots of little tips and tricks taught along the way.

About this course

This course is for people who already use AI tools now and then, and suspect they are only scratching the surface. It suits business owners, freelancers, people who want to use AI more at work, and anyone planning to start something of their own.

Across seven live sessions we move from one-off chats to AI that does real work: reusable prompts and custom assistants; choosing between large language models (ChatGPT, Claude, Gemini, Grok and open models) and comparing many of them through OpenRouter, a single account and API that gives access to hundreds of models from different providers; AI for marketing, customer service and spreadsheets; and automation that connects your everyday apps.

We also look properly at AI agents. OpenClaw is a free, open-source personal AI agent that runs on your own computer or server and that you can message from apps such as WhatsApp, Telegram or Slack. Grok Bot is a newer service in which AI assistants work on your behalf, carrying out multi-step tasks in the apps and websites you already use. You will see what each can do, what it costs to run, and how to use agents safely.

This is not a webinar. Every session is a live, fully interactive class: I show you something, you can try it on your own screen if you like, and everyone is welcome to ask questions at any time. All lessons are taught in English.

Bring real tasks from your own work or project. The aim is that by the final session you have built at least one workflow you genuinely use, and you know how to keep using AI responsibly with customer and business data.

How the classes work

This is not a webinar

It is a fully interactive live course, and everyone is welcome to ask questions at any time.

  • Questions welcome at any time. Ask out loud or in the chat, whenever something is unclear. Not just at the end.
  • No more than 15 people per group. Groups are kept small, so there is time for everyone’s questions.
  • Follow along if you like. Follow along on your own laptop or tablet if you’d like, and I’ll help as you go.
  • All lessons are taught in English. Clear, plain English, with no jargon left unexplained.

What you’ll be able to do by the end

  • Turn prompts you use often into reusable templates and custom assistants
  • Choose the right LLM for a job, and compare many models through OpenRouter
  • Understand what AI agents such as OpenClaw and Grok Bot can do, and set sensible limits on them
  • Use AI to plan and draft marketing content in a consistent voice
  • Answer customer messages faster without sounding robotic
  • Connect everyday apps into automated workflows with AI steps
  • Put sensible rules in place for using AI with customer and business data

Course outline, session by session

  1. Session 1free

    Where AI fits in your work, and choosing a model

    Reviewing how you spend your week, picking the tasks worth handing to AI, and comparing the leading LLMs (ChatGPT, Claude, Gemini, Grok and open models) for business use. This is the free first session.

  2. Session 2

    Prompt engineering and custom assistants

    Advanced prompting, reusable templates and custom instructions, and building your own assistant (for example a custom GPT, Claude Project or Gemini Gem) that works from your own documents.

  3. Session 3

    AI for marketing and content

    Planning content, drafting social posts, newsletters and website copy in a consistent brand voice, repurposing one piece of content into several, and creating simple images.

  4. Session 4

    AI for customer service and communication

    Writing FAQs and reply templates, handling tricky messages and complaints, summarising customer feedback, and the basics of chat assistants for a website.

  5. Session 5

    Spreadsheets, data and many models through OpenRouter

    Getting AI to write formulas, clean messy data and analyse results with Copilot in Excel and Gemini in Google Sheets. Then using OpenRouter to try and compare many models side by side from one account, and what that means for cost and choice.

  6. Session 6

    AI agents and automation: OpenClaw, Grok Bot and no-code tools

    How AI agents differ from chatbots. OpenClaw, the open-source personal agent you host yourself, and Grok Bot, which works through tasks in your apps on your behalf, alongside no-code automation with Zapier, Make and Power Automate. Keeping agents safe: permissions, approvals and what never to hand over.

  7. Session 7

    Putting it all together

    Building and refining your own workflow or agent, checking whether it really saves time, writing a simple AI use policy, handling customer data responsibly under UK GDPR, and where AI (and the AGI debate) is heading next.

Course schedule

New dates are being scheduled. Please check back soon, or get in touch to be told when they are published.

Book your free first session

Book Session 1 now. Sessions 2 to 7 open in your account after your free class. Small groups of no more than 15 people. Times are shown in UK time (Europe/London).

New dates are being scheduled. Please check back soon, or get in touch to be told when they are published.

Is this the right course for you?

This course suits people who already use AI now and then: business owners, freelancers, people who want to use AI more at work, and budding entrepreneurs. If you are new to AI, start with the beginner course.

Related reading: AI for small business owners and AI for entrepreneurs.

Prefer to learn one-to-one? See private sessions.